Trust Triangle Selling - Secrets of the Sales SuperStars!


(For book orders of quantities of 10 or more please contact us at

Dan's book won a Medal from a 35-judge panel for the Sales Book Awards!

Recent Praise for Building Trust, Growing Sales™:

“During the past 10 years the role of the salesperson has transformed from that of a provider of information to that of a trusted advisor. Dan Adams has created a terrific, practical, strategic and tactical playbook for sales professionals that is filled with templates, samples letters and effective tools that can be put to use immediately to close more sales.” 

Selling Power Magazine Gerhard Gschwandtner
Founder and Publisher
Selling Power Magazine

“Adams’ unique, process-based approach to guiding customers makes Building Trust, Growing Sales a MUST READ for anyone wishing to call themselves a sales professional.  It simplifies the complex!”
Paragon Development Systems Craig Schiefelbein
President and CEO
Paragon Development Systems, Inc.

“The financial impact of the content in Dan’s book on the performance of my team has been astounding. Our total sales orders growth and margins went from last to first in the US.”
Lance Bates
General Manager – Sales
GE Healthcare

“This book tells you exactly what it takes to be a highly consultative sales superstar.  It should be read by every sales professional.”
Baxter World Trade Corp Peter J. Arduini
Corporate Vice President of Medication Delivery Business and President of Medication Delivery
Baxter World Trade Corp.

"Dan’s book is a cut above - upscale sales techniques for upscale sales professionals. His approach has been adopted by our teams to help them achieve top sales performance."
Fusion Sales Partners Kevin Donovan
Executive Vice President and General Manager
Fusion Sales Partners

“If you are selling expensive software, complex solutions, or technology you must read this book.  Well written and organized it outlines a new and highly consultative approach to working with customers.”
Noteworthy Medical Systems Lawrence S. Dolin
Chairman, President and CEO
Noteworthy Medical Systems, Inc.

“This book is a very good blend between sales strategy and tactics. It outlines what successful sales leaders do to ensure customers value their service. As technology and customers continue to evolve, Dan's insights will be even more critical for success.”
Abiomed Michael Minogue
Chairman, President and Chief Executive Officer
Abiomed, Inc.

“Dan is a shining star in the sales training field. I would strongly recommend that you read Building Trust, Growing Sales. You will not be disappointed. Dan's "homerun" content focuses on the need-to-know secrets required to access key executives, sell value, control the sale, deploy proper strategy, handle objections, negotiate and close the sale. Dan's approach will immediately help you to win major deals.”
Applied Biosystems Paul S. Johnson
Vice President - Americas Sales & Customer Support
Applied Biosystems Inc.

"I require anyone who works on my commercial teams to read one book on selling ... this one!"
GE Healthcare Cary G. Vance,
General Manager - Sales  
GE Healthcare

“Thanks to the content in Dan’s book, we have witnessed incredible metamorphoses within our team. His Trust Triangle Selling approach has translated to immediate sales within our team. His tools are simple and easy to implement immediately.”
Vital Images Jay D. Miller
President and CEO
Vital Images, Inc.

“As a sales executive with over 25 years of both direct sales and sales management experience, I have had the opportunity to read many “how to” books.  “Building Trust, Growing Sales” offers a direct and clear message which will quickly pay significant dividends to any sales organization.   Dan Adams’ message, sales training tools and now this book, are helping to shape our sales culture and develop our sales teams into true sales professionals.”
Vital Images

Steven P. Canakes
Executive Vice President Global Sales
Vital Images, Inc.

Building Trust, Growing Sales - new sales book by Dan Adams

Dan's book is now available!

Peek Inside:   
Cover (front and back)
Advance Praise
Dedication and Acknowledgments
Preface & Book Goals
Table of Contents
34 Secret Weapons

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For book orders of quantities of 10 or more please contact us at info@trusttriangleselling .com want to say how much I appreciate your book. Not only did it help me win business, but it helped bring my understanding of strategic selling to the next level. I keep sample reports in my pitch book that go over very well in interviews.
Thanks again,
-Yeshai Goodman


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